Production for Humans 9 min

Choosing the Right Lens (for Marketers)


You have high aspirations for your content. You see an interview on TV or YouTube and you want the same level of quality. Then you go to record and it looks like any other Zoom video. Once you get your lighting down, the way you make your content look like a it was made for TV is with your lens choice. In this episode, Rob dives deep into the various looks you can get with common lens choices.